Director/PDMR Shareholding

4 December 2013

Dignity plc

Directors' Shareholding

Dignity plc announces that today the following directors exercised options over a total of 2,566 ordinary shares of 11 4/13 pence each granted to them in accordance with the Dignity plc Sharesave Plan.

Their resultant holdings following this exercise are set out in the table below:

Director SAYE Options Exercise Resultant Percentage of Remaining

Exercised price shareholding issued share options

capital

Richard Portman 1,283 701p per 102,142 0.001% 95,351

Share

Steve Whittern 1,283 701p per 21,367 0.001% 97,525

Share

Enquiries

Richard Portman

Corporate Services Director and Company Secretary

Dignity plc +44 (0) 121-321-5602