blur reaches 100 affiliates

16 May 2013

blur Group reaches 100 affiliates

blur (Group) plc, the technology company that is reinventing commerce at blurgroup.com, today announced that following the launch of its affiliate programme in Q4 2012, it now has 100 affiliates and is starting to receive the first briefs onto the Exchange via this new marketing channel.

The affiliate programme enables business around the world to carry blur Group's unique brief app as part of blur's 'brief anywhere' app approach. The affiliates earn money for briefs that are submitted to the Exchange via their own sites, while extending the eco-system of the Exchange and strengthening blur's position at the centre of s-commerce.

All blur affiliates benefit from being part of blur 3.0, and its streamlined-interface for project delivery and payment, providing the affiliates with their own management dashboard to manage their account with blur. blur Affiliates now come from 20 countries including the USA, Thailand, Israel and Greece.

Philip Letts, blur Group CEO said "The affiliate and partners programs extend our reach into new regions and market segments, helping us capitalize on the $2tn market opportunity that s-commerce addresses. It's great to reach our first 100 affiliates so quickly, opening up new channels to grow s-commerce globally."

More information can be found at partners.blurgroup.com

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About blur (Group) plc

blur Group is a technology company reinventing how businesses do commerce at blurgroup.com. Its Global Services Exchange delivers services differently: a new way to buy, manage and pay for core services. Nearly 30,000 businesses in 141 countries have adopted this s-commerce platform and changed the way they work.

blur Group (BLUR) is a public company headquartered in the UK with offices in the US and Europe. It is listed on the London Stock Exchange's AIM market. blur was founded in January 2006 and launched in alpha in 2007 with the full, formal launch of the Global Services Exchange in January 2010. At that time, just over three briefs per month were submitted. Now 100 briefs per month from companies like Broadridge, Coral, eBay, Exceed, HCA, Momentive, Red Commerce, the Financial Times, Berlitz, Butlins, GE Healthcare and Tyco are received. Over the same time, average brief value has grown from approximately $1,500 in 2010 to $10,800 in Q1 2013.

Today, more than 1,900 briefs have been submitted with a combined brief value of over $25 million. These briefs have come from the US, UK, Europe, Africa and Asia with over 26,000 expert service providers on eight exchanges responding to them.