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Pleased they have done this because in-house marketing was amateurish and pitiful. Hopefully they have researched this properly and chosen a capable marketing company because they can't afford get this wrong. !!

So now it should get interesting as we GTM. The Sales and Marketing function at any business is the most important, without it there is no business. And in birds case it has been pitiful. There is a complete disconnect between the talent in Product/Development and the lack of talent in S and M which has achieved virtually nothing. They say they have learn't a lot from a strategy akin Aunt Mable selling her chutneys at the Sunday market. Now they have to shout from the rooftops about the product and they need to get professionals in to do it properly. It costs what it costs but bird have no alternative or crash and burn is on the horizon.

"IM is not a wealthy Guy". Well he should be on a salary of £212K per year. Let that sink in !!!!!!!!!

He invested a lot of his money before Elevate was even a thought, so not the best judgement call but we know the reasons.!! and now all the eggs in one basket. Trouble is birds eggs don't stand out from all the other eggs and if you've don't have the money it's nothing but wishful thinking. !!!. Money to be made down here though. !

"Where is this going to drop back to ?" . Well there's a question without an answer !!

Where are we with bird. Well, we are still a company that can't stand on its own feet. Reliant on funding from third party sources because it is continually losing money and we know another fundraise is coming.A product that they are continually developing that no-one wants and the proof is in the numbers.

Will it get there... who knows !

I prefer to ask a different question.. " What will it increase to" and there is plenty of evidence in the last years to guide us through with the ups and downs of the story telling and I use that as part of my strategy to make 20 - 40% . Over a short period of time.

Let's face it investing in the Aim is a huge gamble. Investing in bird which is losing money with no definite proof of concept is the biggest gamble you can make.

Agreed. They look like a bunch of guys who turned left when the whole world is turning right and they're on a one way street.

It's written all over their faces that something isn't right. Will the product ever be right and they're running out of money. When the story teller is looking that glum you know there is a serious problem. Looks like a fundamental business plan failure to me and it wouldn't surprise me if Sumit walked. He's better than this. !

"I am more confident in Blackbird today than at any point since I first invested" Tell your face that Ian !!

After watching that shambles....I rest my case !

Average 5.5 new paid subscribers per week in the last 12 months. Way to go bird !!!!?

Quite obvious the tie ups in the past year have done nothing where it matters.

There is real disconnect between IM's boundless enthusiasm and the facts on the ground.

I can't make my mind up where the problem is. It seems rushed. Is it a market research issue, business plan, product or a marketing issue.

I suspect all. But no doubt IM will talk well tomorrow and convince many doubters. Not me though.!!

"I am more confident in Blackbird today than at any point since I first invested" Let that sink in for a moment.

What was Ian said a few months ago.. Bird could be a thousand bagger ?.

Based on what ? - 388 paying users. It's embarrassing. The figures as always are dire. You can't be solvent and loss making for ever.!!

You have to give IM credit. He's a very good frontman because boy do bird need a good talker and he's on form today They have to create a good story to convince people/ entities to give them money because if they stop and bird run out of money they're history.

IM is paid £200k plus for this. It's laughable. And Bill Roberts strategic advisor to a company with 388 paying users. !!

So are bird building a product that people actually want in a market worth how many million, billion ?. The answer is staring us in the face.. A resounding No. !!

Still money to be made though depending on the next raise !

PC, We've crossed swords a few times. I'm well aware what goes on in business I've been a director for 30 years plus.

Bird have one proven talent and ability and that is to manage losses. Everything else is wishful thinking.

They are fortunate they have no debt. With debt they would be insolvent.

I agree that a delist is in birds best interests moving forward but I don't see where the 75% needed is coming from.

The Aim has done nothing for shareholder value apart from covid period.

It's so amusing reading this chat board and advfn. Throughout the year all the talk is about the next shinny feature and when the results are due the realisation hits home that it's a numbers game and all the doom and gloom spreads like it should. Any company survives or dies on its financials and in birds case it's always been pretty dire. It we are not gaining traction this time then the realisation has to hit home that there are building a product that nobody

wants or as my deal old dad used to tell me before he died...there is no point in climbing the ladder when it's leaning against the wrong wall. !!!

Not sure any of that really matters. We need conclusive proof that Bird are building a product that people actually want and are prepared to pay for. ?

Even birds strategy of going after start ups, small players etc with a marketing strategy akin to Aunt Mable selling her chutneys at the Sunday market will tell us that.

Nobody made it big thinking small !!!

So just about 10 days or so to wait until the FY results.

So let's see how we have moved on since last years nett loss of £2.3M on a turnover of 1.6M and 100 paying users in early march 2025.

So what's happened this year:

More features added

Placing and Offers at over 2m

Tie ups with Epidemic Sound,Nat West accelerator,Barclays Eagle Labs, Enterprise Nation, New York Chambers of Commerce.

Anne De K gone and the fanfare announcement of Bill Roberts as an advisor.

No doubt they'll be a lot of positive spin and the futures bright with the creator economy now worth 100 Billion, Zillion, Quadrillion and bird only need 0.001% but my guess is they're still making a loss and the promises continue ??

Let's not get personal boys.! You know I'm right. !

Discussions about the product and views and likes is schoolboy stuff.

Are chat boards for RR /Saga full of technical points about engines, cruising and insurance. Of course not ,it's sales and bookings. Do I need to know in detail about engines, defence or cruising/ to invest in these companies.... of course not. MM's are not interested in anything like this. They're interested and making a market, supply and demand. Do features generate demand for sharesor affect supply . Errr NO.! Look at the history !! The share price is where it is for a reason !!. But don't worry it's Bill Roberts to rescue !!

True Daberman. But we don't live in a perfect world. Never have, never will. !!

The problem is that small investors live in a perfect world.They expect directors to work for their shareholders. In theory they should but they don't who does. Its human nature to be greedy and selfish and if they can feather their nests using other peoples money with no pressure then why not!.Thousands would do the same. It's money for old rope if they have a good story to sell. I've seen it many times, morals and business on the AIM are long gone.

It's about learning the game and playing it on the AIM. Putting faith in directors in the majority of AIM companies is sure way to lose money who whatever the outcome seem to come out with more wool on their back !. Look at their share options even a moderate rise will see them a very wealthy men regardless of the success or failure of the product.

Views mean nothing. Like clicks years ago. It means nothing and doesn’t pay the bills. It’s fluff, noise . Do serious invester take any notice of this stuff.

Where’s the beef ????

So where are we since then ?

More features, More Partnerships, New Pricing Plan but we need more money please !

Where's the details. Numbers of paying customers ? Attrition Rate ?

It's all so vague and the crucial information is always missing, Not released for whatever reason they come up with ?

Nothing will be forthcoming because they need more money for scale up so bad news will be kept well away from the public domain.

If paying sign up's were increasing why on earth would you withhold It ??????.

As regards trading look at the spikes on the story in birds history etc Bill Roberts recently. 20% to 40% regularly on 24/48/72hours .short term trading. It's all there in black and white. It's just a matter of recognising the pattern rather than the back slapping the next feature and chasing the inflexion point at the end of the rainbow.Where else to you get that in the markets.

*oversize* - otherwise !

Not a stupid comment in the slightest. It's common place on the AIM or haven't you noticed. The AIM is there to enable small companies to access the markets for funding. If they weren't there they would be bust because who on earth will lend them money on their financials. !!. If you think the directors are concerned about shareholder value for the private investors they you are way off. Look at their share options and the money they will make on the story. It's as obvious as the nose on your face. I think they are actually very bright and looking after themselves. They owe us nothing and to think oversize is completely naive.!!

Couldn't disagree more. The directors are brilliant at playing the AIM game and making themselves very wealthy in the process. They are actually very competent in looking after themselves. Do you really think they are bothered about the private investor? I agree with one point however that it is un investable but it is very tradeable and for me it's the only way to make money with Bird.