New strategy, with zero experience and zero track record?12 Mar 2024 05:54
AUK believe – somehow – they are ‘Master Systems Integrator in the Smart Buildings Arena.’
AUK do not have any such skill base.
These skills are already provided by Building Services Engineering (MEP) in the UK – there are multiple highly skilled practices with decades of experience.
Building Services Engineering (MEP) is carried out by specialist engineers, in the early design phases of any major building project.
The traditional MEP Engineers that AUK has worked with for decades, already deploy the skill set that the new AUK CEO now seem to want to deliver. Unfortunately, the CEO that has dreamt up this strategy, has never designed a building, nor will he. The AUK CEO has never partaken in any part of the MEP process however he now suggests the market will flood to him?
Building Services Engineering (MEP) includes Holistic design process, Passive Systems, Active Systems, ‘Total view’ sustainability assessments, Energy savings calculations, Environmental Regulation Compliance, ‘Whole life’ costing report of systems and utilities, ‘Future flexibility’ planning and projection, Alternative systems assessments for comparison and design, & Existing building assessments. Building Services Engineering (MEP) carry out a ‘whole life’ costing to assess ongoing and initial costs of maintenance, repair, servicing and operation, as well as social and environmental costs. This process can help the design team and the client choose between alternative designs, systems and strategies and to achieve cost control and certainty right from the start.
That is how it is done.
The AUK CEO or Board has none of those skills, nor are there any senior staff qualified in that skill set!
‘Designing, Installing & Maintaining Integrated Audio-Visual Systems’ is the CEO’s past experience!
Somehow, the AUK Board feel that this is their new strategy, with zero experience and zero track record?
I simply offer this slice of information, so those that are investing in AUK are fully aware.