Location Sciences Reports Increase In Mobile Location Data Demand

LONDON (Alliance News) - Location Sciences Group PLC said Tuesday it received growing demand for mobile location data, increasing the number of customers and orders in the first half-year.

Location Sciences shares were trading 16% higher at 0.030 pence.

The company said it believes it met half-year's expectations as it already signed several orders.

The new location verification product, which the company believes will grow in the UK market and Europe, is ahead of schedule and already being tested by clients.

Chief Executive Mark Slade said: "There is now a clear call for accurate verification of the effectiveness of location-based media which we see translated to client projects, often on a recurring or repeat basis, using our panel of over 7 million consumers. We see this level of verification is really attractive to a wide range of organisations looking to maximise the impact of their digital spend."