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Escher Group Wins Loyalty Platform Pilot With Saudi Post
LONDON (Alliance News) - Escher Group Holdings PLC on Monday said it has signed a deal to pilot a loyalty platform for Saudi Post, the Saudi Arabian postal service.
Escher, which provides point-of-sale software to the postal industry, said the six-month pilot will cover 100 post offices, with the potential for this to be expanded to 800.
No financial details were disclosed.
"Continuing our excellent relationship with Saudi Post, the pilot will facilitate the introduction of a potentially company-wide loyalty programme," said Liam Church, Escher's chief executive.
By Sam Unsted; samunsted@alliancenews.com; @SamUAtAlliance
Copyright 2016 Alliance News Limited. All Rights Reserved.
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