14 Jan 2019 07:00
14 January 2019
Ocean Outdoor Limited
(the "Company" or "Ocean")
Ocean signs exclusive contract with Southampton City Council
Ocean Outdoor Limited (LSE: OOUT), a leading operator of premium Digital Out-of-Home ("DOOH") advertising in the United Kingdom, is pleased to announce that it has secured an exclusive long-term contract with Southampton City Council to provide the city with enhanced digital roadside, city centre large format advertising screens.
Under the terms of the 10-year contract opportunity, the Company will upgrade and develop all of the Council's existing and new roadside billboards within the city centre, giving advertisers access to the fastest growing and most affluent city in the prime Meridian region. The advertising screens will serve to grow Southampton City Council's revenues, drive environmental standards through targeted public information messages and improve the city's aesthetics.
Delivering on its objective to provide a compelling and impactful network of national urban audiences for advertisers, Southampton marks the Company's expansion into its 12th UK city, as it continues to grow organically and increases its DOOH portfolio across the UK's most strategic locations.
Tim Bleakley, Chief Executive Officer, commented:
"We are delighted to be able to announce this news so soon after the Company's re-admission to the London Stock Exchange. This partnership will enable Ocean to progress its ambition of developing "digital cities for digital citizens", by working closely with the City Council to deliver innovative and engaging digital solutions to the people of Southampton.
"Southampton City Council has ambitious plans and we hope we can help them to create commercial value as well as improve engagement with its citizens. As we enter 2019, we remain confident about the increasing importance of DOOH's role across both the urban city and advertising landscapes."
For further information please contact:
Ocean Outdoor | 020 7292 6161 |
Tim Bleakley, CEO Susann Jerry, Head of Communications |
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Barclays Bank PLC (Joint Corporate Broker) | 020 3134 9801 |
Nicola Tennent, Stuart Jempson |
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Numis (Joint Corporate Broker) | 020 7260 1000 |
Nick Westlake, Matt Lewis, Michael Wharton |
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Yellow Jersey PR | 07747 788 221 / 0776 9325 254 |
Charles Goodwin, Georgia Colkin, Joe Burgess |
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About Ocean:
Ocean Outdoor operates some of the UK's most prestigious digital outdoor locations, including Holland Park Roundabout, which forms part of the Company's exclusive external rights to two of the largest premium urban shopping malls in Europe, Westfield London and Westfield Stratford; The Birmingham Media Eyes above New Street Station, Birmingham; Landsec's Piccadilly Lights and digital out-of-home (DOOH) networks across eight of the top 10 UK cities including Birmingham, Manchester, Newcastle, Liverpool, Leeds, Glasgow and Edinburgh. Ocean also manages London's BFI IMAX. Ocean's portfolio of high-profile landlords and partners includes Birmingham and Manchester City Councils, Landsec, Westfield, the BFI and intu.