Mediazest Regulatory News (MDZ)

18 Apr 2012 10:50

18 April 2012 MediaZest Plc ("MediaZest" or the "Company"; AIM: MDZ) New Working Relationship

MediaZest, the creative digital out-of-home advertising company, announces a new working relationship with Serco Group Plc for the provision of its products to certain of their NHS clients.

The initial product of this relationship is the deployment of what is believed to be the first Virtual Mannequin in a Scottish hospital, in Forth Valley Royal Hospital. The project is live to the public from today following positive testing in the run up to the launch date.

Mike Mackay, Contract Director for Serco at Forth Valley Royal Hospital said, "Serco and our partners at Forth Valley Royal Hospital are delighted to bring about this latest innovation to a hospital that is already packed full of the latest thinking and technology."

Geoff Robertson, CEO of MediaZest, added:

"We are delighted to be working with Serco and we hope this deployment will be the first of many we complete together. Delivering vital health messages through technology is precisely the type of installation where our innovative solutions can be used to better gain attention in crowded, high footfall areas."

Enquiries:Geoff RobertsonChief Executive OfficerMediaZest Plc 020 7724 5680Gavin Burnell / Rod VenablesNominated Adviser

Northland Capital Partners Limited 020 7796 8800

Claire Noyce / Deepak ReddyBrokerHybridan LLP 020 7947 4350Notes to Editors:About MediaZest

MediaZest is a creative media agency that specialises in providing innovative out-of-home marketing solutions to leading brand owners and media agencies but also works in the public sector in both the NHS and Education The Group supplies an integrated service from content creation and system design to installation, technical support and maintenance. MediaZest was admitted to the London Stock Exchange's AIM market in February 2005. For more information, please visit www.mediazest.com

About Serco

In the United Kingdom, Serco provides services in partnership with the NHS and other health and social care organisations in a range of primary and community settings.

Serco is a FTSE 100 international service company that combines commercial know-how with a deep public service ethos. Around the world, it improves essential services by managing people, processes, technology and assets more effectively. It advises policy makers, design innovative solutions, integrate systems and - most of all - delivers to the public.

Serco provides facilities management for the new Forth Valley Royal Hospital in Larbert, Scotland, where they are part of a team, led by Forth Health Limited (a Joint Venture between John Laing and the John Laing Infrastructure Fund) and including Laing O'Rourke as the Design & Construct Partner.