Honye Fin.serv. Regulatory News (HOYE)

Honye Financial Services Ltd

("Honye" or the "Company")

Appointment of New Director

The Company is pleased to announce the immediate appointment of Liu Yu Xing to the Board as the executive director.

Liu Yu Xing, known as Terry Liu, is co-head of L&S Group, a successful cross-border M&A and corporate and financial consultancy firm. Mr. Liu had extensive experience in the areas of cross-border, foreign-direct investment, and general corporate advisory. Mr. Liu has established himself as a trusted advisor to Chinese corporates, family offices and High Net-Worth Individuals in relation to acquisitions, corporate structuring, listings in major markets (e.g., London, US, Hong Kong, Shanghai), and organic business scaling (e.g. sales and market exploitation). Mr. Liu has helped 12 companies list on stock exchanges in China, Hong Kong, US and UK. He is expert in the financial services and media industries. Mr. Liu is a certified Fund Practitioner and is authorised/regulated by the Asset Management Association of China.

In addition to his directorships and shareholdings connected with L&S Group Ltd, Mr. Liu is also a director and shareholder of the Zoyo Group. The Zoyo Group consists of British regulated fintech companies (Zoyo Capital Limited, Zoyo Securities Ltd, Zoyo Technology Ltd and Zoyo Research Ltd) with its head office and operations in London.

Gareth Edwards, Chairman of Honye Financial Services Limited, said: "I welcome Terry to the Board. His experience and knowledge will be invaluable to the Company, and I look forward to working with him as we execute our strategy over the coming years".

There are no details in respect of Yu Xing Liu's appointment requiring disclosure under paragraphs 9.6.13R(1)-(6) of the Listing Rules.

The Directors accept responsibility for this announcement.

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