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Last checked at 
1 Nov 2018 13:00
1 November 2018
ASOS Plc
(the "Company")
Director/PDMR Shareholding
Following vesting of the ASOS Plc Long-Term Incentive Scheme (the "ALTIS"), measured over the performance period 1 September 2015 - 31 August 2018, the Company announces the following transaction in accordance with Article 19 of the EU Market Abuse Regulation. Further to the initial notification of this ALTIS award on 30 October 2015, the vesting is over conditional shares at nil cost, not options.
After this transaction, Nick Beighton, Chief Executive Officer, has an interest in 163,889 ordinary ASOS Plc shares.
1 | Details of the person discharging managerial responsibilities/person closely associated | ||
a) | Name | Nick Beighton | |
2 | Reason for the notification | ||
a) | Position/status | PDMR - Chief Executive Officer | |
b) | Initial notification / Amendment | Initial notification | |
3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | ||
a) | Name | ASOS Plc | |
b) | Legal Entity Identifier | 213800H8DBB8JSKDW630 | |
4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||
a) | Description of the financial instrument, type of instrument
Identification code | Ordinary 3.5p shares.
GB0030927254 | |
b) | Nature of the transaction | Acquisition of ordinary shares, following vesting under the ASOS ALTIS award made on 30 October 2015, of conditional shares at nil cost, measured over the period 1 September 2015 - 31 August 2018.
| |
c) | Currency | GBP | |
d) | Price(s) and volume(s) | Price(s) | Volume(s) |
Nil | 36,194 | ||
| |||
e) | Aggregated information - Aggregated volume
- Price
- Aggregated total | N/A single transaction
| |
f) | Date of the transaction | 31 October 2018 | |
g) | Place of the transaction | London Stock Exchange, AIM | |
4 | Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted | ||
a) | Description of the financial instrument, type of instrument
Identification code | Ordinary shares of 3.5 pence each
GB0030927254 | |
b) | Nature of the transaction | Sale of sufficient ordinary shares to meet tax and national insurance liabilities as a condition of the ALTIS vesting, plus sale of a further 3,000 shares. | |
c) | Currency | GBP | |
d) | Price(s) and volume(s) | Price(s) | Volume(s) |
£54.4849 | 22,808 | ||
| |||
e) | Aggregated information - Aggregated volume
- Price
- Aggregated total |
22,808
£54.4849
£1,242,691.60
| |
f) | Date of the transaction | 31 October 2018 | |
g) | Place of the transaction | London Stock Exchange, AIM | |
For further information:
ASOS Plc Nick Beighton, Chief Executive OfficerGreg Feehely, Director of Investor Relations Alison Lygo, Investor Relations ManagerWebsite: www.asosplc.com/investors
| Tel: 020 7756 1000 |
Instinctif Partners Matthew Smallwood / Justine Warren / Tom Berger
| Tel: 020 7457 2020 |
JPMorgan Cazenove Michael Wentworth-Stanley / Caroline Thomlinson/ Bill Hutchings
| Tel: 020 7742 4000 |
Numis Securities Alex Ham / Luke Bordewich / Tom Ballard | Tel: 020 7260 1000 |
Background note
ASOS is a global fashion destination for 20-somethings, selling all the freshest styles complemented by exclusive content, making ASOS.com the hub of a thriving fashion community and giving our audience the confidence to be whoever they want to be. ASOS sells over 87,000 branded and ASOS Brand products through localised app and mobile/desktop web experiences, delivering from fulfilment centres in the UK, US and Europe. ASOS curates a mix of our in-house designed labels, ASOS DESIGN, ASOS EDITION, ASOS WHITE and ASOS 4505, with global and local brands sold through our own channels to deliver a locally relevant offer. Our ground-breaking propositions help bring our amazing products to almost every country in the world and we serve customers globally with increasingly tailored local experiences: relevant languages, payment methods and delivery and return options. You can currently shop ASOS in over 200 markets, in eight languages, using an ever greater number of different payment methods, with hundreds of local deliveries and returns options from pick up and drop off networks to Next-Day Delivery. We aim to give all our global customers a truly frictionless experience.
ASOS's websites attracted 157.2m visits during August 2018 (August 2017: 135.7m) and as at 31 August 2018 had 18.4m active customers1 (31 August 2017: 15.4m), of which 6.0m were located in the UK and 12.4m were located in international territories (31 August 2017: 5.2m in the UK and 10.2m internationally).
1 Defined as having shopped in the last twelve months as at 31 August
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