RE: Logic thinking5 Sep 2021 11:44
Morning Schalfenplanet.
Would you mind if we call you Planet in future..! :)
Can i put a question to you.
You remember when the company's policy seem to change end of June, when they suddenly announced to the market that they will now only RNS revenues on a quarterly basis. The timing of this announcement is interesting in retrospect, in light of what we have been told since...distribution problems, etc
This change to a quarterly announcement of revenue was a self imposed policy, which the company could change immediately, if they so wished.
During this time the SP fall has been savage, and the one thing that would have at least put the breaks on this, and could have increased SP would have been to scrap the quarterly revenue RNS, and make it monthly or as when orders received.
Lets be honest, that's what other company's do.
If Chill have been doing well, or very well on the revenue front then this one small change would have bolstered confidence in its investors, in the SP, and in the market generally as investors could actually SEE the growth happening in front of their eyes, slowly but surely. This would have reduced, or even reversed the SP decline since that time .
Ask yourself, why did the company choose NOT to do this simple change.............if business was / is is good, then shout it out to the market!! Why not?
I can only think that releasing the numbers on a more regular basis as they had earlier, would have confirmed to the market that their are big problems in revenue recognition, and collection and made the situation with the share price even worse, by fueling a lack of confidence in future targets and revenues.
This is not a de ramp. These are facts which never get discussed here or in the telegram hole.
Can you see how things often make more sense in retrospect.
However, the problem is still there, behind the sight of investors for the time being but will have to surface sooner or latter.
Cheers GL Vas