RE: Fahad7 Dec 2017 13:53
i agree n1. I have re-read your points a few times Fahad and im struggling to quite understand what you are saying particularly around the Gucci brand. If anything the Gucci brand is the one thats tarnished. When was the last time you saw a real Gucci bag? There are so many knock offs the assumption when walking down the street is that every example is fake. When the chinese can make your product for a tenner it doesnt make you question the point?
I dont understand why you think NEXT has to have something thats totally unique and if you cant find it then it's a problem?
NEXt is a brand for everyman. Thats a pretty damned big market. They could of course do something that no-one else is, perhaps make tracksuits out of lead or hats that disolve in the cold but that doesnt sound like a good business either.
what they do do is produce well made clothing, above the average marker, at a price that everyman can afford, in a style thats modern but not too edgy, catering for all ages, sold from either stores on every high street or retail park with a easy to use website and great e-commerce package.
I can see why you dont like it......
It's got its fair share of risks to consider for the future but also its fair share of opportunities and being cash rich and generative isnt a bad place to be