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Perhaps over complication is not required here, the SP has been on an almost constant downward trajectory since IPO, that in itself despite other influences has probably been enough to deter buyers. It fell through fair value by any metric some time ago which the BOD gave obvious indications of but maybe all we need is several days of green to indicate a reversal is underway, could this be the start of it?

I do understand your frustration, the sell button is at your fingertips. I'm not thinking hype of £5-8 but I do think that expecting a growing company to be valued to the tune of at least totalling the sum of its parts isn't unreasonable. THG is not the only company suffering in the current climate.

"Another stunt"
What on earth are you on about? You a conspiracy theorist by any chance?
I'm guessing people here aren't just focusing on THG SP, as it's been noted already there has been SP carnage across all sectors over the last several months. Most of the huge drops we are seeing are mainly not just company performance driven. Take a look at BOO, ASOS and many other companies historic charts, it's madness, unless all of these companies are going to the wall which I suggest they aren't, they have to bottom out somewhere above zero and for these companies that have been leading the fall they have to be close to the ground now, several already 90% down from highs. The building sector appears to be next and could still have a long way to go but those already on the floor must surely be currently just catching their breath. Crazy times not helped in my opinion by the shear number of amateur, emotional private investors with instant access to buy/sell at their fingertips often purely driven by the emotion of a fluctuating number with little or no value applied corresponding to the company. It's a practice which to be fair I can see being banned or at least being much better regulated due to the instability it can cause. Let's see what tomorrow brings for is, it appears to no longer be investing, it's a game.

With the rest of the market recovering the shorting crew at working harder than ever to hold this back further demoralising holders in the process. This one is a nightmare but I still can't help feel that it's so undervalued that when it turns it'll fly. Too far underwater to give up now. Come on Moulding, pull something out of the hat to help appease the situation!

Looks more like 40p is morphing from support to resistance in which case the gravity of the algos may pull this lower. This is certainly a testing share to hold.

"Looking at the stocks out there, some of them very major companies, is truly shocking. Many FTSE100 companies are now down 50% or more this year, and some FTSE250 firms are down as much as 96%! It is total carnage. Boohoo down from £4 to 39p in 2 years. ASOS down 74% in 2022. M&S down 55% in 2022. Aston Martin down 72% this year and 96% since floating. Easyjet down 49.5% and Cineworld also down 91.5%. Both just this year! The list is just endless. So many pensions being ruined, let alone ISA Stocks and Share Portfolios. It's truly been a horrid year for investing. One to forget. Good weekend folks. I need a Gin and Tonic to numb the pain. . . ."
And apparently the crash is yet to happen? Whatever the real driver of the current situation is I feel sure that coming out of the other side there will have been an immeasurable transfer of wealth.

Yes, I'm fairly sure we've all read it, more than once....

"Why buy your own Company Shares when you get gifted them under an Employee Inventive Plan. Best take your salary and spend it on something worthwhile !"
Ok so that statement made on its own perhaps carries a small amount of merit but in the context of where the THG SP is now and considering what MMs next moves could be, it could make a whole lot of sense, wether it to simply multibag his investment or to aid him taking private. Surely you realise that?

Although not impossible I struggle to see a situation arising in the near term that could lower sentiment below where it is now. We are now at a position that the Marcap is well below the sum of its parts, a situation that can not will not persist as long as the company continues to expand and trade, I don't see anything in the results that suggests otherwise. This situation without doubt will be attracting new interested parties. Sooner more likely than later those responsible for the algo trading that continues to weigh heavy here will be forced to change tactic, when that happens things will move very fast.
Now I don't necessarily agree with all of MM,s decisions and methods but he is the billionaire driver of the bus I bought tickets for the journey on, the ride isn't over yet.

I too have averaged down.
I sense the frustration and pain of anyone else that has been invested here during the recent journey.
Worth noting that THG hasn't been the only company in the sector that's figures have been affected, the reality is that they are still expanding and building, stocking and staffing global automated distribution centres doesn't come for free. Despite this turbulent economic period they are operating within they are still forecasting improvement and cash flow positivity by 2024 which would be quite remarkable in the circumstances. Choosing to believe what they say is of course at your discretion. I'm in heavy for the long haul as I see the D2C model they are rolling out as the future. Time will tell.

Please don't be one of the weak hands letting the shorter brigade get out on the cheap, large volumes are changing ownership at the moment, turn away or sit on your hands, your wealth will thank you for it.

I now really don't see that there is anywhere for anyone short here to go but out. There will of course be a huge concerted effort by them to suppress the inevitable bounce following that presentation, which I have no doubt has left holders feeling a lot more comfortable, but I think upward pressure should see a rise to at least pre statement levels pretty quickly. There is a monster of a company being created here and to be in at these levels should prove very rewarding. Looking forward to the next statement.

Just a retailer? Did you just watch and listen to the same conference call as me? I feel it answered all of the big questions, filled in some of the blanks and alleviated a lot of the doubts. The future looks bright, the future looks THG, only way is up from here I feel. Good luck all holders

Could go up down or sideways then although it could be said that it had already been priced as if it wouldn't hit guidance and it did albeit lower end. Bets please....

Good luck, I've been burned on this share so many times, including this morning, that I'm now going to try and wait for a definitive bottom. Back to 200's anyone?

THG, ASOS and BOO all showing a similar trend, dark forces pulling these down as hard as they can but they appear to be finding a state of equilibrium, if they can just muster a sharp push upward the trend direction could be changing. Push...push...push

Maestro1, if you read my message to and consider w he at I'm asking I was making no attempt to compare any companies merely share my bemusement at just how far so many SP's have fallen by catastrophic amounts and the financial crash is supposedly yet to come. THG just happens to be one of those companies. Cheers.

Maestro1 -
THG
ASOS
BOO
REVB
POLY
EVRAZ
POG is gone
Rolls-Royce and many more are at 80% down and the list goes on and on.
Perhaps you must be particularly good at your share picking?

Slightly off topic but most of the stocks I'm watching are down over 90% and apparently the crash due to the economic climate is yet to come? I no longer have any idea of how this is going to end as all logic has gone out the window, what I do know is if we continue on this trajectory much longer the financial markets as we know them will come to an end. Someone must be creating this environment while waiting in the wings with an enormous amount of cash, any ideas?

Cheers for your replies. To be honest I bought here purely because of the seemingly cheap entry price relative to historics and given the scale of the company figured it would rally at some point. Now looking at current economics, outlook and a PE of over 20 I'm sure it was a bad decision. Will give it a little longer to decide whether to hold or cut.