ITV Tipped7 Sep 2018 11:19
https://www.fool.co.uk/investing/2018/09/07/1-ftse-100-dividend-stock-that-id-stay-away-from-and-1-that-id-happily-buy/
Taking the stage
I’d be much more content to choose Footsie broadcasting colossus ITV (LSE: ITV) instead.
Firstly, this stock boasts a lower prospective P/E ratio of 10.1 times. Secondly, last year’s 7.8p per share dividend is anticipated to jump to 8p in 2018 before rising to 8.2p next year, figures that result in giant yields of 5.1% and 5.2% respectively. And thirdly, while City brokers currently forecast a 3% earnings drop in 2018, conditions are becoming increasingly favourable for ITV as advertising spending recovers, a situation that could well push the business back into earnings expansion as early as next year.
Ad revenues rose 2% during the six months to June, but improving conditions in the ad world aren’t the only cause for celebration. I am particularly excited by the progress ITV Studios is making with revenues up by double-digit percentages in the first half. The broadcaster has pumped investment into its production arm of late and this is reflected in how popular its programming is increasingly becoming across the world. And the show pipeline looks strong, up 16% as of June to 263 new or recommissioned projects, offering ITV plenty of exceptional revenues opportunities now and in the years ahead.
In addition, its drive to become a truly multichannel broadcaster across its traditional television arena, as well as online, is setting it up nicely to latch onto the changing way we viewers absorb media. There’s plenty to celebrate at ITV right now, and I’d be happy to sell out of Kingfisher to stock up on its shares.