RE: Promotion/Marketing of the Streaming23 May 2022 22:19
From the streaming RNS the marketing is covered by doors, but worth noting that lvcg have an MD in China, who I understand is engaged in helping with the marketing there. Kpopflex have also been very successful in raising the profile of the brand and getting these extraordinary social media viewing figures. Even if they only get a tiny bit of traction, the figures could really surprise.
Sarah Chong, Managing Director, (Bricklive China)
With over 25 years of experience in bridging the business gap between the Western and Eastern world, Sarah Chong has a track record of successfully bringing cultures together by using her business mind and marketing creativity.
“The contract, signed between LVCG and Doors will be on a pay-per-view basis on Doors' streaming platform throughout the world (Excluding South Korea) with Doors being responsible for packaging, marketing and sales of the festival for streaming purposes. Doors will also be responsible for all technical support.“