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StartArt opens this week. On their Q&A they note that there are expected to make big announcements, including in the digital space.

But one thing for sure is that art is big business. Two artists showing at the event (below) and just look at the sums involved. The exhibition about the late queen has been set up since the summer, but could generate a lot of interest?

StartArt get a commission on sales (I understand at least 20% and up 50% in some cases) plus they are moving to a new model for hosting on their platform. Whatever you think of DC he certainly moves in the right circles, just need to get some of them buying shares as well as art :-)

https://www.thesun.co.uk/tvandshowbiz/19982560/denise-welch-husband-millions-pound-fall-dollar/. British artist Lincoln Townley, 49, benefitted from sterling’s collapse last week after the New York-based punter agreed to buy the artworks – part of his ‘energy’ collection depicting greedy bankers – at a favourable exchange rate. It came after months of wrangling over the £3m price which started in July when the pound was stronger - and would have cost the hedge fund manager around $3.5m.

https://london-post.co.uk/brit-punk-artist-mark-sloper-launches-first-major-art-collection-dedicated-to-the-queen-at-the-saatchi-gallery/ BRIT punk artist Mark Sloper has announced the launch of the first major art exhibition dedicated to the memory of the late Queen. His provocative collection, the biggest exhibition of his career, features HRH The Queen as the star of the show.The prestigious Saatchi Gallery hosts the annual StART event later this month and celebrates the iconic image of Queen Elizabeth II. The artist is famous after HRH The Queen saw her painting and asked that her punk portrait be changed as she didn’t like the tattoo on her neck. Artist Mark Sloper, known as Illuminati and collected around the world, created an image of Her Majesty with blue hair, a nose ring and the love-heart inking. The late monarch found the artwork ‘hilarious’ but asked for the tattoo of husband Philip’s name to be altered to show her royal crest. StART at the world famous London Saatchi Gallery is a global gathering of artists taking place Wednesday October 12 – Sunday 16 October 2022. This year’s StART presents a series of must-see curated Projects headlined by Mark Sloper’s £1million “In 1977 I wanna go to heaven..” a 20th century immersive punk experience celebrating the Queen as a punk icon.

Signs of a high street revival? I know just the thing to bring back the punters.

https://www.thisismoney.co.uk/money/markets/article-11294327/Middle-class-fashion-chain-Crew-Clothing-hunt-new-sites.html

Bricklive Ocean on at Cardiff Bay. They are a repeat customer many times. Clearly the product works in drawing in the punters.

https://itsoncardiff.co.uk/brick-sea-creatures-take-over-cardiff-bay/
BRICKLIVE’s The Ocean Show heads to Mermaid Quay following the success of previous displays at Mermaid Quay including Fantasy Kingdom, the Great Brick Safari, Santa’s Sleigh and Big Cats.

Previous displays at Mermaid Quay attracted many thousands of visitors and it’s anticipated that the BRICKLIVE Ocean Show will be equally as popular with both children and adults alike.

The marketing and social media presence across all channels has certainly stepped up a gear for the O2 event. That bodes well, especially if they can move streaming closer to the event.

Are we seeing the pieces click into place for live streaming and streaming in Korea?

https://www.youtube.com/watch?v=ZSeUD9Z8q7I

Key statement is :

“Whilst we enjoy an excellent working relationship with SBS for the shows that we will be working on together, it is important for LVCG to extend its ability to provide show content for additional non SBS festivals”

Not only does that mean there is a different relationship for non SBS festivals (likely a greater cut for lvcg, and the fact that Jason Lee wanted lvcg shares as part of the deal should be a massive hint) but it also means the restrictions that were placed on things like live streaming and streaming into Korea are no longer valid.

Lol, company now have £300k more cash, plus there is a route to a bigger cut of KPOP which is the area of the company with most growth potential. A Strategic investor happy to drop £200,000 at 4p and yet PI’s are selling at 25% less.

Getting some incredible publicity

https://maxazine.com/2022/10/06/k-flex-to-bring-incredible-k-pop-acts-to-londons-the-o2/

We will agree to disagree, but the point I’m making, which I believe is relevant for the future especially as we have been told that the management team are working to improve the lvcg cut of the pie is that you need to look at the whole pie. And the “whole thing” made more money than you are portraying. I’ve given my view on why there will be a bigger slice for lvcg in the O2 event and why the profits for Frankfurt were not as large as they might have been.

But you cannot deny that Frankfurt was a successful and profitable demonstration of the concept and that the O2 shows its repeatable.

And with any loss making and indeed start up company, you have to first work to get the individual parts profitable to make the sum of the parts profitable, and Frankfurt clearly shows this is headed in the right direction. 1 more this year, 2 in the bag for next year, and ambition to get up to 8 next year. As they say on the Apprentice you need to “smell what sells” and the team are doing exactly that IMO.

KPOP is going to be a big earner in the future IMO and its also why they highlighted upfront in the interims

“- Successful initial Frankfurt KPOP Festival and major plans to develop this division.”

You are completely missing the point. That shows the KPE figures, not for the “whole thing”. They sold 65,000 tickets at over £80 a ticket, which is close to £6 million in ticket sales revenue, plus merchandising was more than £1m for Frankfurt.

https://www.seetickets.com/event/k-flex/the-o2-arena/2431802

Note they are also selling a merchandising package.

The “whole thing” made at least £322,000 profit if you assume that it’s was 50/50 between the partners, or circa £720,000 profit if it was in proportion to the investment made at the start.

We don’t know the split for either the partners for the 02 or if KPE are even involved.

Frankfurt made a profit and KPE’s share of that was £160,000. That means the event made an even bigger profit. (We currently don’t know what the split for the 02 will be). And as well as the costs for the event, LVCG also recovered £137,000 staff costs. Plus there was the merchandising which returned £350,000.

This was the first event and there would have been higher than future costs setting things up and hammering out the various agreements, which should be slicker (lower) for any future event. Plus as the 1st day sold out, they added a 2nd day, which sold about half full. There would have been additional costs for the 2nd day and while lower, the margins wouldn’t have been as good impacting on the overall profit.

There was no sponsorship, which as explained earlier, with 3 festivals for sponsors to do a deal over and a successful festival under their belt (and I’m sure the social media frenzy will help sell this too) that will add to the profit.

Then there is the streaming, an agreement and company for which is already set up. If this can be better advertised and also tuned to give additional content and move closer to the event that will all add to the profit (and we know the margins are good, and it’s scaleable), plus with a bore limited capacity venue, there will be many more KPOP punters wanting to see this than can get tickets IMO. What we have seen is that the loons are pretty active in spreading the news amoungst themselves.

No question IMO that this event will have better margins and more opportunity to make more profit. Frankfurt proved that there is a market. The O2 will prove that it is repeatable and can be refined. That’s not bad for 12 months from a standing start in anyone’s book.

————-

The event took place on 14 and 15 May 2022 to great acclaim with KPE reporting a profit from the event of £160,000 (£80,000 net share due to LVCG) which, for a first event was positive. In addition to the profit share, LVCG was also able to recover £137,000 of staff costs which was below our expectations although we hope to recover some of the shortfall from future events.

Good info John. Then there’s the earning potential from the E-fest which includes quite a few different events. Looks like some excellent cross selling opportunities there too.

e-Fest Golf Classic – Formula E host city VIP, Corporate, Media and Celebrity four-ball golf day staged at a championship standard, played in and around the track.

e-Fest Art and Fashion – The three-day contemporary art exhibition will showcase South African Contemporary Art with Climate Change/Sustainability theme.

e-Mobility Festival – Business to Business and Business to Consumer trade conference showcasing the latest in e-Mobility vehicles, motorbikes and related technology.

e-Ride – An opportunity for the general public to experience the Formula E race track using e-Bikes, e-Scooters, skateboards and other similar modes of transport.

e-Conference – A global conference on e-mobility and climate change.

e-Fest Concert – Live concert immediately after an e-Prix race, hosted at an iconic venue and featuring top entertainment acts

Plus StartArt opens on 12 Oct with the promise of further news, and that’s only the things that we know about, not all the things that those with an alleged “hot line” to DC have hinted at ;-)

Please deposit this “nothing” into my account, because it’s clearly nothing to you ;-)

Bennster,

You can’t claim that “Frankfurt made nothing” that’s not true. It made a £180k profit and we were able to claim £127k staff costs too. Plus there was the £350k from the merchandising. On the investor call the team were clear that sponsorship for Frankfurt was out of the normal sponsorship cycle, but for the O2 where they now have 3 x festivals in the bag and have been discussing all year and have the success of Frankfurt to point to, then you cannot rule it out. Plus streaming broke even, so with better timing and advertising plus more people to tap into that cannot attend the actual concert it won’t take much to shift that dial. The StartArt digital offering could also take off, perhaps that ps what was referred to on the startArt Q&A when they said there’s big news of the digital side to come?

All those trades promoted in close succession looks like the last print of a sell order to me.

They say that nothing affects sentiment like price ;-)

IMO there an even greater mismatch between SP and value than before, and there is the promise of news to come that will drive this into profitability this year and next. We still don’t know what is happening and why StartArt is a valuable addition to the group (plus remember that the costs of StartArt are covered by the sponsor), there’s the £300k plus from Jason Lee we don’t know about, costs for bricklive have been reduced by 43%, then there is streaming, merchandising and sponsorship to come for the O2. Kind of surprising that the doomsayers didn’t mention all that?

Update on the Volvo ocean race stopover. 350,000 plus visitors.

https://lcse.co.za/our-divisions/the-ocean-race-2/
Cape Town will host The Ocean Race from 8 – 28 February 2023 at the V&A Waterfront, aiming to attract 350 000+ visitors. The City of Cape Town is the Host City, The V&A Waterfront the Host Venue, Wesgro the Official Business Development Partner, and South African Tourism the Official Tourism Partner.

Cape Town will stage an Ocean Festival over the same period that will include an Ocean Summit that will explore African sustainability issues.

Six editions later, Live Company Sports & Entertainment is proud to continue our legacy as Delivery Partner, working alongside the City of Cape Town and the V&A Waterfront to provide a platform that will benefit the local ocean economy.

Formula E really is a growth sport, as can be seen by the plans to expand to Japan. lvcg have an exclusive 10 year contract to host in an iconic city. They already get a management fee of £350,000 a year and construction of the track has already commenced.

https://the-race.com/formula-e/formula-e-has-preliminary-deal-to-stage-tokyo-race/

Sorry, that’s the tomorrow that’s on Thursday. Lol.

K.Flex O2 tickets go on presale at 0900 tomorrow. Range from £52 to £148 which seems pretty decent and should ensure good interest IMO. Average price likely to be over £100.

https://www.seetickets.com/event/k-flex/the-o2-arena/2431802