RE: Why the Decline?31 Jul 2018 11:46
My thoughts:
MARS consists of three segments, which in order of profit are: D&P, taverns and brewery. Taverns and brewery appear to be doing well.
The casual food sector is a tough market, impacted by low consumer confidence, costs, discounting and deliveries. A common reporting metric is like for like (LFL) sales. A business can sacrifice margin, through discounting etc., to chase sales, but it isn't sustainable. A point RF frequently makes in his updates. Margin also matters and on this metric MARS seem do be doing OK considering the cost pressures.
MARS D&P LFL results for 16 weeks to July 21st were down 1.2%. These were adversely affected by the World Cup and poor weather in April. The update said post April overall LFL sales for the last 12 weeks has been 2%. The fact that the update did not explicitly say that D&P had positive growth in this 12 week period suggests to me that the adverse impact of the World Cup outweighed any beneficial impact from the weather.
Numbers from GNK suggest a similar trading performance, so the sector hasn't given the market anything to get excited about, but that is history.
We have now entered a period when LFL comparisions with last year should be easy to beat. The sector's tracker for July, August and September 2017 showed weak to poor performance over the period. MARs have said that 'summer matters', so if the weather improves over the coming days as forecast, and we get a few nice Sundays, then perhaps D&P will pull its weight.
Also weighing on the sector, and MARS in particular, is sector debt. MARS continue to pursue growth through expansion of their D&P estate, including lodges. The result is that net debt has been rising on a yearly basis. Regardless on RF's confidence in this strategy, as an investor I would prefer to see this metric coming down.
However, the update did show the benefit of this recent expansion with total managed and franchised pub sales up 5.2% for the 42 week period. At the 26 week stage it was 3.6% and for last year's full period it was 3.8%. With last year's expansion weighted to the 2nd half of 2017 and a few more decent Sundays this summer MARS might hold a 5 handle on total sales for the full year.
That might turn market sentiment ..... but then there's always the Brexit headwind, so who knows!