Why some CEOs remain silent - Charles Arthur26 Mar 2025 16:23
why do some ceos remain silent as the share price tank?
1. you are completely at the mercy of external factors outside of your control. will there be a jv? depends on appetite of the majors. in many cases, there is no point in conducting interviews with ceos who are simply at a dangerous inflection point where the junior actually has limited control over what happens next. they can’t give concrete answers, so the interview sees the share price drop. this is sub-optimal.
2. non-disclosure agreements (ndas) are signed, and the company is not free to expand on negotiations/grant applications/legal issues or whatever. they may not even be able to say that negotiations are ongoing. this is far more common than many investors realise and any investor engagement at this point will either be severely limited or feel a bit dishonest.
3. you have a long-term timeline with sp**** news in-between. if you engage in marketing the assets you have, the share price will briefly spike and thereafter fall back once you stop. this is fairly pointless; you need consistent news flow and simply repeating the same things across multiple outlets is not going to change market dynamics. if you have nothing to say or add, you may not wish to. all this does is encourage day traders to use your ticker as a means to make profit while leaving long-term investors holding the bag.
4. management has seen traders short the company into oblivion and want to enjoy watching them burn. a significant period of silence followed by one quality rns can have the very satisfying effect of sending shorters into oblivion whilst simultaneously sending shareholders higher. an intraday rns is even better for added effect.
5. management teams often have a good reason for keeping quiet, even if investors don't like the share price movement that results. marketing only works at the right points in an investment timeline - and sometimes for reasons investors are not are not privy to, it’s best to keep quiet. even if the silent treatment is psychological torture.