RE: Very Very Basic Timeline IMO DYOR please be gentle on replies8 Aug 2022 14:54
When the SP is going down and you are in the red there is a tendency is to focus on the negative aspects that the company has and of course the opposite is true in profit and SP rising the focus is on what the company is doing well.
So the negatives are minimised in good times and the positives are minimised in bad times, this is equally true of II’s as it applies to PI’s. I have worked with these people and they are human they are not unemotional number driven investors.
The BOE governor has done the exact same thing on the macro, going from fairly unconcerned to the sky is falling down in the course of the last 6 months.
IMO the recent broker notes have focused more on margin decline rather than a significant downturn in sales and even when they have adjusted their targets those are still higher than todays SP.
I have just re-read the Q1 trading update and it was very strong, personally i don't think that THG has fallen off a cliff in terms of sales and i think/hope that margin erosion has not been as bad as feared at that time.
Citi group said in their note that Beauty could be valued at more the the groups SP and Barclays said that Nutrition was valued at 320 million even after their catastrophic view on margin.
So if they are both correct then there is a lot of comfort there.
Turning to the overall Beauty market , we have seen some disasters including Revlon going bankrupt, ( debt, supply chain issues, stores sales falling and competition from new entrants including the rise of influencers and a move to cash up front from suppliers), boots on the other hand has done well.
I think that THG is all over the trend on sales via influencers and have not missed that boat.
Nutrition seems to be strong.
Of course the negatives are still around, high cost of acquisitions, lack of transparency on numbers, golden share , governance .
More controversially for some I believe the lack of IR , tweets and instagram is very good and is a sign that governance is getting under control, the move to ‘ the results will be out in in September and unless there is a significant issue there will be no ongoing comment' is exactly how it should be.
Although for me the sky will fall in if the results are delayed as i doubled down this AM.
GL