RE: Cruise sales not so bullish29 Mar 2021 19:43
No worries, not doing a great job myself!
From experience, they wouldn’t put 100% on sale, because it could threaten to be oversold. And in these covid restricted circumstances that would make no sense and be foolish. And only to disappoint customers. It’s not like the old days when airlines just went for it, and if it was oversold, the airport will sort them on the next flight.
They have lots of selling distribution channels. Direct Sales from the website, over on the phone. Newspaper and Magazine.
There is approximately a network of 4000 travel agents in the UK able to sell them, through there shops, websites, and large online cruise travel agents like the likes of Cruise118. Cruise.co.uk etc etc. So keeping track of bookings would have to be monitored on an hourly basis to keep track. Makes no sense.
So as my contact mentions the ‘consolidation’. They have 80% of a ship to fill. 1st, Call all the existing customers, see who wants what.
After they have been rebooked, they can sell whatever of the remain 80% is left. Does that make sense?