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PARIS, Oct 16 (Reuters) - Shares in LVMH slumped lower on Wednesday, knocking back the broader luxury goods sector, after the French luxury goods giant reported a 3% fall in third-quarter sales.
LVMH shares were down around 7 percent in early session trading. Shares in its French rival Kering, whose brands include Gucci, and Burberry were also dragged down as LVMH slid on the stock market.
LVMH posted its sales late on Tuesday, with the world's biggest luxury group undershooting estimates in its first decline in quarterly sales since the pandemic as demand in China and Japan weakened, likely exacerbating investor worries.
LVMH generated 19.08 billion euros ($20.8 billion) in revenue for the three months ending in September, a 3% fall on an organic basis, stripping out the effect of currencies, acquisitions and divestitures.
"LVMH's Q3 trading update failed to reassure, suggesting that trends are actually softer than feared," wrote investment bank JP Morgan, which kept a 'neutral' rating on LVMH.
