Last checked at 
LONDON (Alliance News) - Marketing measurement tools provider Ebiquity PLC on Wednesday said it made a pretax loss for the eight months to the end of December following a change to its financial year, but said it is confident for 2016.
Ebiquity, which changed its financial year to the calendar year from the end of April previously, said its pretax loss for the eight months to the end of December was GBP7.4 million, driven by a GBP6.7 million exceptional charge related to its Reputation division.
The company said it made an underlying pretax profit of GBP11.2 million for the year to the end of December, up from GBP6.8 million a year earlier.
Revenue for the year to the end of December was GBP76.6 million, up from GBP71.0 million a year earlier. For the eight month period, revenue was GBP43.3 million.
Media value measurement revenue for the 12 months to the end of December rose 15%, while marketing performance optimisation revenue rose 38%.
Ebiquity will pay a 0.4 pence per share dividend for the eight month period, taking its total payout to 0.6p, which is up from 0.4p paid a year earlier.
"During 2015 we continued to lay the foundations upon which we will build our future growth plans. There is clear evidence of the continuing demand for our products and services, and the increased level of visibility we have over 2016 revenues provides confidence about the year ahead," said Michael Karg, Ebiquity's chief executive.
Ebiquity shares were untraded on Wednesday, having last traded at 137.00p.
By Sam Unsted; samunsted@alliancenews.com; @SamUAtAlliance
Copyright 2016 Alliance News Limited. All Rights Reserved.
