7digital Group PLC - London-headquartered digital music and radio services platform - Partners with eMusic to launch eMusicLive, a livestream platform allowing the live music industry to stage virtual concerts. The platform includes a storefront to allow artists to sell their music catalogue or promote their latest releases. The platform facilitates ticket and music bundling, real-time VIP experiences, Q&A and virtual rewards. eMusic is a New York-based digital music service owned by TriPlay Inc.
"Even before Covid-19, artists performing online have been limited to platforms where they play for free and rely on multiple suppliers - this creates a fragmented approach to planning and promoting events as well as selling tickets, merch and music. We've built eMusicLive to bring all these commercial options together in one end-to-end solution," said Tamir Koch, chair of 7digital & president of eMusic.
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