WPP Share Price (WPP)

Tipped BUY Rupert Hargreaves Motley Fool

Every broker increased there target price and the RNS was spot on . Not sure why we have not kicked on and climbed beyond the magic 10 . I have no doubt we will , patience is key . FTSE at this level we should be beyond 10 based on yesterday’s results

RNS is excellent. Divvi up 25% and strong revenues. Should bring a much higher SP. All looking very positive. Extract from CEO below:

"I'm delighted with our performance in the first six months of the year, at a time when COVID continues to take a toll on many countries. The like-for-like revenue less pass-through costs growth rate of 19.3% in the second quarter is our highest on record, as clients reinvest in marketing, particularly in digital media, ecommerce and marketing technology. We have returned to 2019 levels in 2021, a year ahead of our plan, with good momentum into 2022.

"We've also made very good strategic progress. Our recognition as the most awarded company at the 2021 Cannes Lions Festival reflects our investment in creative talent and the strength of our creative work over the past two years. Our focus on data, commerce and technology, through strategic acquisitions, organic investments and the launch of Choreograph, has supported a strong new business performance. Key assignment wins include AstraZeneca, Bumble, JP Morgan Chase and Pernod Ricard.

"In procurement, property and shared services, we are making strong progress as part of our overall transformation programme. We have significantly increased our incentive pools in the first half, to reflect the tremendous contribution of our people in these challenging times, and in line with our intention to reinvest in talent announced at our Capital Markets Day in December 2020.

"We expect our strategy to translate into benefits for all of our stakeholders: a powerful, modern offer to support our clients' growth; a great place for our people to work; a positive contribution to communities and the environment; and good financial returns for shareholders, with the interim dividend raised 25% and £600 million of share buybacks planned in 2021."

Don’t write WPP off is the call from the telegraph . Wall Street insider expect earnings per share £0.28 and sales of £2.6 billion . Big numbers but this has been the best quarter in marketing for many many years.

This has to bounce on results if not before. Boom time for advertisers and WPP will be no different .