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What was wrong with 'Standard Life' ? The name was a respected brand .
This share is now a burdon on my portfolio.
yeah, name changes usually are nothing more than an expensive waste of time, done simply to pad someone's ego or vanity
stockplay, the non-appearance of Posts has happened to me as well, and I am sure others, only for them to suddenly appear later. possibly going through an internal check in case it contains anything libellous or offensive. I see your original Post has now appeared. Your comments re Motley Fool are also, I suspect, widely held. They seem notorious in their so-called "recommendations" so the wiser amongst us use their comments as a barometer as to what to buy, not buy, sell etc.
Hi, I do not know what happened to my message that was posted here this morning, I cannot see it. It as meant to say the below:
I have bought shares here just because of this article: fool.co.uk/investing/2021/04/28/why-the-abrdn-rebrand-is-a-poorly-timed-distraction/
They are notoriously bad in their predictions and also as you can see in their trustpilot reviews people believe that they are talking down shares they want to buy and pumping shares they want to sell with their hedge fund.
Of course, this might not mean anything as it is not a proven link, however for me it was enough to hit the buy button today.
As always DYOR.
I have bought shares here just because of this article: www.fool.co.uk/investing/2021/04/28/why-the-abrdn-rebrand-is-a-poorly-timed-distraction/
They are notoriously bad in their predictions and also as you can see in their trustpilot reviews they are talking down shares they want to buy and pumping shares they want to sell with their hedge fund.
Of course, this might not mean anything as it is not a proven link, however for me it was enough to hit the buy button today. As always DYOR.
Whenever a RNS is released during market hours it is bad news.
The name change was 8:02am.
Almost as if they were embarrassed.
Why are so many private investors taking a downer on a simple name change?
They have likely paid a substantial amount in coming up with the new name plus all the future costs to implement it going forward. It was unfortunate that the marketing companies teenage son, text the message back with the results of the new branding instead of the grown up actually responsible!
Yes it can be improved dramatically just by adding ".com" on the end. This makes it more modern but its a bit late for the .com boom. Still there might be an influx of new investors putting in their pocket money via a smartphone, well until they see it talks the talk but doesnt seem to walk the walk.
I suppose cutting the name follows the share price and dividend cuts. I hope its not going to be renamed "An" next year! to me, Abrdn looks too much like Abandon. Not really the message they were hoping for nor does it install confidence of age and experience. Something I like when it comes to money. Abdn1825 makes more sense in this respect and thats off the top of may head. (I'll take the millions in commission though)
I suppose it could be a Sharknando moment, so bad its good cos everyone is talking about it. No such thing as bad publicity and all that. Eless sounds too Yorkshire, Aberdeen bru is more Scottish as long as we are keeping with silly names.
Ultimacy as long as the share price and dividends are doing ok it wont matter what they call it or is that the real reason. We talk about everything but.
ABRDN ABSRD
I strongly believe they will roll back on this name. They have time but should stop now printing the letterhead and avoid any future resulting costs.
AND (I'm on a roll) they don't inspire investor loyalty by BUY BACKS when they could have paid a dividend. I should change my blog name to disgruntled
What Arshle decided that Abrdn was a good acronym.
Oh boy, the committee that decided this must have had 'lockdown' brain-less.
It has also quite rightly been mocked in the Business Press with a great caption featuring Rachel from Cntdn, sorry Countdown. I do wish the BoD would have a re-think.
ABERDEEN would be better in my view..............
This bird 'is on the wing' but he could change his mind in view of negative reaction to the proposed ABRDN? This has already cost them in falling share price. I may buy in again at around 250p. Anybody thinking similarly?
ABRDN ABSRD !!!
WTF is this all about. How many millions is this vanity project going to cost. **** 'm FF for mcdnlds
Kinda get the loss of Standard Life - brands been sold (I do wonder what for), so SLA can't use that any longer. But yeah - Abrdn still doesn't sound great. Wonder if it's meant to be something clever - like an anagram for "brand".
This utter fiasco reminds me of the riddle from a few ago, about an Australian beer:
Q. Why does Castlemaine call it's major brand of ale XXXX?
A. Because they don't know how to spell Ess Aitch Eye Tee.
Which also aptly describes SLA's choice of a new brand name. Methinks this is going to get walked back faster than the late European Super League. Although that has provided a footnote for keen pub quizzers; Name the only manager ever fired by an ESL team? Yes, it's José !! He really is a Special One.
Really really bad name. They may as well have chosen "Brand"
Abrdn....how is this even pronouncable. Give it the bird.
OMG I am so shocked and distressed by this name.
What are they trying to do. Destroy a brand entirely.
I have been a holder since the float so it owes me nothing - but this is pure crazy.
I guess I am not woke enough for this world.
Aberdeen was bad enough but ABRDN - is this for the twitter crowd.
The HDFC stakes SLA has have been hit hard by the Indian covid situation.
The case numbers are truly horrific and there doesn't seem to be an end in sight.
Will weigh on the share price. The crackers name-change is neither here nor there.
I thought it was a late April Fools Day joke, totally mad but driven by the fact that abrdn.com had not been registered I suspect. They have it and it is already displaying a message about the exciting new era.
Just the thought of all those highly paid execs sitting round the table and Abrdn is the best they can come up with. Doesn't give much confidence in the rest of the decision making