Premierman, which bits wrong?. I can assure you the reality of trading with discounters is not core business, it's a good sideline if it can be made to work, but the margins purely aren't there. The only upside is that discounters pull less of the tricks than the big supermarkets do, and charge less for the various add on fees.
Saying that don't get me started on a wholesaler beginning with m, they have some interesting ways of treating suppliers.
2.5million bought vs 1.25million bought sold. This must be ready for a change, the buying sentiment seams to be changing just require some higher selling activity rather than the stops that are being activated to bring this down. Recon this could be pushed into the 30's though to scare others to sell
Are you seriously telling me that the world and his dog knew we were going to have a good summer back in the spring? If so, can you let the met office know - they seem to struggle to forecast more than a few days in advance!
Out of observation boys and girls its bad news shareprice is dropping. And if your like me which most of us here are I believe you will be in the red. Ideally most off u got gready and purchased some shares at a good price and waited for it to rise and it did, but if ur like me u didn't jump off in time expecting it to climb. Instead its dropped. So the share price is coming down which means we panic, but at the same time it gives us an oppurtunity to topup and bring ur average down. Some off us can hold here, others can't cuz they can see an opportunity else where. If u can hold here I would until it rises again. I d or they hav got bored of pfd. I don't blieve this is a broke company, except there has not been any news that has com out. Once it does that's it. Bottom line is we have so far not made a loss this year.
Ex investor me yessir! I don't tend to get many things wrong. Pfd products will never take off in the up + coming Aldi's of this World. Never: too expensive, 70s brands, a militant labour force + a general population who are no longer interested in brands. Value for money is the new philosophy in the 'real world'!
Bisto, Kipling and hovis in Aldi all the time, sharwoods batchellors in home bargains and ambrosia, oxo, batchellors, kipling, birds custard bisto and ambrosia 2 for a quid in pound land, seem to be smaller sizes, so don't believe they r missing out on the discount market at all. It ain't true, prices are competitive
As time progresses, the discounters will morph into Tesco's and Tesco's will morph into a discounter. Branded products will still have a place, because branding works, full stop. If you happen to manufacture non-branded as well, good.
I have some experience in FMCG, what a lot of the big players do is especially on long life products sell the over 6 month till use buy to the likes of tesco/asda, waitrose and the like take the 3-6 month life left and then anything under gets offered to the discounters hence the reason they don't have the same stock lines all the time.
I have seen pfd products in farm foods and b&m so it is an avenue they do use, but I doubt many manufacturers aim to supply large volumes in there as the prices will be very low.
I think there will be a fight back but as I have said since I bailed out there needs to be some good numbers first as the results are (in my opinion) not showing any outstanding performance.
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