As someone who woks for PFD, I can only say volumes have dropped significantly in the last 6 months and there is a big focus on cutting cost. Transport structure has changed and staffing levels have been particularly hard hit at both shop floor and management levels. It doesn't feel good to be honest, the only saving grace is that although we have all the problems caused by inexperienced staff and lack of resource, we are able to batten down the hatches when volumes are low. The question is when things pick up will we have the infrastructure and experience to meet customer service expectations?
I can only imagine 2nd quarter results will not make pretty reading from a sales perspective. I personally hope the buyers show their hand again at 50p because I'm pretty certain we will see it again soon. Expect a bumpy ride and be prepared to hold long term.
Spot on!!! However, what seems to happen is PF ''freezes'' on results day and the SP seems to rise subsequently, by keeping a ''low profile'' I may be wrong, but from about 90p to 180 odd within a couple of months!!! That's history, we now have more shares in circulation, but crucially important, is the fact we can now see the end of the decade without the danger of the SP going to 0p!!!
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