Why do you assume they will only have one product?
We have many products in many regions so why assume their ambition would be any different?
Hard to compare raw material costs as well without knowing how much of the compound they get from each cocoa bean. Cant just assume that as they cost more than tomatoes that our costs are lower...we dont use most of the tomato after all
Raw material cost doesn't bear comparison at all. Cocoa beans are expensive, and not in good supply. The dietary supplement market is crammed with products, why does anyone imagine that one more will make that much difference? Mock angst on the other channel, as usual.
Yes, early investment is key. Although I think I was 7-8 years early on my initial buy haha! I only sold recently as the spikes were too good an opportunity to not take profit (for me). They generally follow positive news that when not backed up by an increase in revenue, tail off rather rapidly. I'm also very interested in how things pan out in China, but with the By-Health collaboration at such an early stage, I'll risk being out for the potential benefit of a lower buy in price. Obviously, I could miss out big time, but with the SP not likely to drop much further (IMO), I'll likely begin buying back quite soon. Oh, and we mustn't forget the blood pressure/memory trial results and to a lesser extent, the increased revenue from current streams. Although, I have to agree with one of Dampsquibs sentiments, that it's not the easiest product to market to the masses.
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