I think you raise a really good point Sainsburys by and large hit problems when they became obsessed , like most of the others with market share, simply meant more items went off shelves for lower prices .
Which slashed profits.
For example if originally they sold loaf bread £1.20 with 30 p of that net profit
,If then reduce price to a pound to compete with ,Asda say, then profit reduced to 10p on the loaf
Now need to sell three times as many loaves to make previous profit… Read More
I have experienced the eclectic mix of all supermarket brand shopping like most people, moving from tesco to asda to aldi/lidl and disappointed by all of those mentioned to save a few pence here or there or buy the finest brands as packaged in a chocolate box that never deliver. Aldi is the worst and food bought has to be eaten 2 days before it is bought, Asda change their prices daily unless you are savvy and their quality is poor, Tesco has positioned itself as a mid-priced supermarket and… Read More
I dont know about the others but think that if sainsburys can maintain a dividend at 4 to 5 percent with sustainable profits to back it - there has to be possibility with savings accounts typically paying half to one per cent that three pound or a bit more could be achievable within the year. Just my personal opinion
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