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Alliance News

Stride Gaming Launches New B2B Division Stride Together

Fri, 26th May 2017 12:04

LONDON (Alliance News) - Stride Gaming PLC on Friday said it has launched a new B2B division, Stride Together, through which it will licence its gaming platform to gaming operators, media partners, and retailers both in the UK and across the globe.

This will enable businesses to create an online presence for their customers and enter the omni-channel gaming space, Stride said.

The first joint venture has been established with UK-based gaming operator Aspers Group Ltd, which intends to launch its online business in the fourth quarter of 2017.

Stride hopes to grow Stride Together into a high margin business unit that will provide it with a B2B vertical and a "springboard" to penetrate new and non-bingo verticals both within UK markets and overseas territories.

It will also target media groups and gaming operators seeking extra revenue streams through soft gaming content.

"In launching Stride Together, we have created a vehicle to licence our proprietary platform to enable gaming operators, media groups and retailers to capitalise on their databases and establish an online presence," Chief Executive Eitan Boyd said in a statement.

"Stride Together now provides Stride Gaming with the structure to expand into new verticals and territories and adds another exciting revenue stream to the group. We will be highly selective with whom we partner with and will look to work with established gaming operators, media partners and retailers both in the UK and overseas," he added.

Shares in Stride Gaming were trading up 3.1% at 235.00 pence on Friday.

By Karolina Kaminska; karolinakaminska@alliancenews.com; @KarolinaAllNews

Copyright 2017 Alliance News Limited. All Rights Reserved.

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